Getting to know HireTale

Established in 2013, HireTale is one of the most prominent recruitment solutions firms that work with a full spectrum of companies, from early-stage startups to decades-old MNCs.

They started as the only portal in India exclusively focused on engineering talent with automated tracking of all the steps across the selection process.

HireTale excels in Premium Technical Recruitment and caters to almost all IT technologies across every seniority level. The USP of the company lies in its Speed, and it promises to close any position of even the topmost level within a period of 30 days!

Their vision is to build the most reliable and simplified People Management Ecosystem and to bring companies closer to the right talent through Next Generation Technology.

The key challenge HireTale was facing on the communication front 

Job fraud is becoming more rampant and refined. From young job seekers in small towns to experienced professionals who were left jobless by the pandemic, all are increasingly getting exposed to fraudulent job offers. Frauds usually manifest themselves as fake job sites/call centers/consultancy firms or the misrepresentation of reputed job sites/companies.

With voice calls being the primary touchpoint, genuine recruitment platforms need to stay a step ahead - by making their communication trustworthy, branded, and privacy-friendly. 

On this front, HireTale was facing challenges to connect registered recruiters with job seekers. 

Reason being:

• The company didn’t have an authentic (verified and branded) Caller ID, resulting in a lack of trust among job seekers.

• Job seekers didn’t see any brand name or logo when receiving calls from recruiters. 

• As there was no context and identity associated with the calls, job seekers were suspicious of the caller.

HireTale was looking for a solution:

• That could make their outbound calls appear trustworthy, relevant, and important to job seekers. 

• That could help them deliver an impactful brand experience to consumers.

• That could help them reach out to candidates from tier 2 and tier 3 cities (who are most vulnerable to job fraud).

They went ahead with our Verified Business Caller ID solution, as we ticked all the boxes and have a user base of more than 320 million.

How Truecaller makes HireTale a more trustworthy and privacy-friendly brand in the hiring ecosystem 

Using our Verified Business Caller ID solution, HireTale differentiates itself from fraudsters with: 

1. Purple Screen - giving a premium feel to their calls and making them stand out from suspicious ones.

2. Prominent Brand Visibility - accurately displaying their brand name and logo (non-editable by the user community).  

3. Priority Call Badge - adding exclusivity to their calls and making job seekers more assured.  

4. Call Reason - making the communication between recruiters and job seekers contextual and transparent. 

5. Business Category Tag - adding a further layer of identity to their calls. 

This is what a job seeker now sees when a recruiter (registered with HireTale) reaches out.

The key outcomes 

With our solution, they are consistently clocking a calling efficiency of 57%, for the following use case/call reason:

- Call from Recruiter.

Job seekers now have a clear idea of who is calling them and why - resulting in timely conversations with recruiters and more placements.